AI INDUSTRY: NEARSHORING with ETISA

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Blog | Industry Insights

AI in Mexico is on an exciting trajectory, recently earning the 3rd spot in UNESCO’s AI Technology and Government Readiness Index for 2023. As the global AI sector is anticipated to contribute between 1.5% and 2% to the world’s GDP, Mexico's growing AI market is attracting significant investment. This article will guide US and Canadian tech companies on how to leverage opportunities by selecting Mexico for nearshore software development.

Unlocking Nearshoring Opportunities in Mexico: A Guide for US & Canadian Tech Companies

ETISA is dedicated to helping businesses tap into the vast potential of nearshoring in Mexico, enabling tech companies to scale efficiently and cost-effectively. With our support, you can access a talented pool of developers and ai engineers, optimizing your operations, while we take care of all the legal requirements. Here, we’ll discuss key aspects of the Mexican AI market, including trends, regulations, salary insights, and the benefits and challenges of nearshoring AI development to Mexico.

Understanding Mexico’s AI Industry

Market Trends & Projections

The Mexican AI market is becoming increasingly vital to the national economy. In 2024, it has reached around $2.8 billion and will grow to $12.5 billion by 2030, which translates to a compound annual growth rate (CAGR) of 28.5%. This sector spans various fields such as Robotics, Generative AI, Natural Language Processing (NLP), Machine Learning (ML), and Computer Vision. The Generative AI segment alone is projected to exceed $13.9 billion by 2032.

Adoption Across Industries

According to IBM, Mexico ranks 5th in Latin America for AI adoption among businesses. A remarkable 81% of companies are either using or planning to implement AI technologies, with 38% integrating it into project management. Over the next two years, these companies are expected to invest an additional $1.5 billion in this technology. The fintech sector has seen particularly rapid growth in AI adoption, jumping from 28% in 2021 to an impressive 54% in 2023.

Growth Areas

The e-commerce sector is driving a 20% growth rate in generative AI adoption, while conversational AI platforms like WhatsApp boast a user base of 90 million.

Sector Breakdown

 

  • Generative AI: Expected to grow at a CAGR of 46.42%, projected to exceed $5 billion.
  • Machine Learning: Anticipated to reach $7.73 billion by 2030, particularly thriving in the healthcare sector.

Trends Shaping the Future of AI in Mexico

Three primary trends are influencing the evolution of Mexico’s AI industry:

  1. Reskilling Workforce: A significant focus on developing new skills among employees as generative AI becomes central to business strategies.
  2. Nearshoring Opportunities: Companies are increasingly looking towards Mexico for cost-effective software development solutions.
  3. Governance and Regulation: The Mexican government is actively working on establishing robust frameworks for AI governance to address concerns related to privacy and ethical usage.

Regulatory Landscape

Mexico has been proactive in addressing the challenges posed by AI technology deployment since launching its national AI strategy in 2018. Recent initiatives include the establishment of the National Alliance for AI by the Mexican Senate aimed at enhancing the regulatory framework surrounding data management and cybersecurity.

Outsourcing AI Development: Advantages

 

  • Access to Talent: The country boasts a rapidly growing pool of IT specialists trained in essential technologies such as Python and AWS.
  • Cost Efficiency: Salaries for AI professionals in Mexico are significantly lower than those in the U.S., with senior positions earning approximately $62,500 compared to $132,000 in the U.S.

    Conclusion

    Nearshoring in Mexico presents numerous advantages but requires careful navigation of legal complexities and strategic alignment with business goals. ETISA offers comprehensive solutions that streamline recruitment and compliance processes for tech companies looking for staff augmentation in Mexico.For more insights into how we can assist you, contact us for a free analysis tailored to your requirements!

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